How It Works

Online Surveys
NAHJ attempts to ascertain the opinions of the Latino community and newsroom employees about the partnering media company’s coverage of Latino-related issues.

Newsroom Cultural Awareness Sessions
NAHJ brings in experts on Hispanic issues to conduct cultural awarness sessions with the news staffs of partnering organizations. The goal is to provide greater awareness to Latino issues and to generate story ideas.

Town Hall Meetings
NAHJ and partnering media companies co-sponsor a town hall meeting with Latino leaders to discuss concerns about covearge of the community.

Community Advisory Committees and Latino News Sources
Partnering media companies form a Latino advisory committee following the launch and meet on a regular basis to discuss coverage of the community.

Creating Latino Journalism “Pipeline”
NAHJ helps news organizations develop a “pipeline” of future journalists by creating partnerships with local high schools and colleges that have large Latino enrollments.

Continuous Results
After the project’s launch, NAHJ develops a custom-tailored plan of recommendations with specific qualitative and quantitative goals on how partnering companies can reach newsroom parity in five-to-seven years and improve news coverage.